By sannisingh07@gmail.com September 1, 2025
India’s Agritech sector is poised for significant growth. Projections estimate the market will reach US $30–35 billion by 2025, growing at a CAGR of over 30% through 2027–28(IBEF). The sector employs around 43–55% of India’s workforce but only contributes about 18–19% to GDP, underscoring untapped potential(IBEF,INDIAN EMPLOYEE FORAM) . Between 2022 and 2023, VC investments fell from $1.28 billion to $706 million, a 45% drop reflecting cautious investor sentiment. However, signals suggest a rebound in FY2025 as startups pursue profitability and clearer business models (The Economic Times).
1.Why AgriTech Matters Now More Than Ever
Traditional farming methods are no longer sufficient to meet the rising food demand of India’s growing population. Climate change, unpredictable rainfall, soil degradation, and lack of proper infrastructure continue to threaten food security. AgriTech startups step in as a solution, offering smart technologies such as:
- AI & Data Analytics for weather forecasting and crop planning
- Drones & IoT sensors for real-time crop monitoring
- Mobile apps for market price tracking, advisory, and financial services
- Blockchain for supply chain transparency
These tools help farmers make better decisions, reduce waste, and increase productivity.
- Government Support and Investor Interest
The Indian government has been encouraging the AgriTech ecosystem through schemes like:
- Digital Agriculture Mission 2021–2025
- PM-KISAN
- Agri Infra Fund
- Startup India
In addition, global and Indian investors are showing increased interest. According to NASSCOM, the AgriTech sector in India attracted over $500 million in investments in 2022 alone, and this number is projected to grow.
3.startups they transforming the Indian agriculture landscape:
DeHaat:– Offers end-to-end solutions including advisory, agri inputs, and market linkage
CropIn:– Provides AI-based farm monitoring and analytics
Ninjacart:– Connects farmers with retailers, eliminating middlemen
AgNext:– Uses AI to assess quality and safety of agri produce
BharatAgri: – A farm advisory app tailored to Indian farming conditions
These companies are not only driving innovation but also building trust with farmers through results.
Challenges ahead for agristartup.
While the growth is promising, challenges still exist: Low digital literacy among rural farmers, High cost of advanced technologies,Fragmented land holdings and Internet connectivity issues in remote areas. AgriTech startups need to focus on local language content, affordable pricing models, and offline-first platforms to overcome these barriers.